August 25, 2026
Real Estate Video Aspect Ratios: The Cheat Sheet
Which aspect ratio goes where: MLS and portals, Reels and TikTok, and the square feed. Why vertical is a rebuild rather than a crop, and what each cut costs.
Blog
Practical guides on turning listing photos into video, choosing the right format for every platform, and marketing a listing well.
New posts as they go up, covering the specific questions agents run into making and marketing a listing video.
August 25, 2026
Which aspect ratio goes where: MLS and portals, Reels and TikTok, and the square feed. Why vertical is a rebuild rather than a crop, and what each cut costs.
August 25, 2026
A listing-lifecycle calendar for video: what to brief before launch, what goes live on day one, what to post in week two, and what each step costs in credits.
August 25, 2026
Photo-based listing videos need no script. On-camera ones do. Get the 5-line skeleton, word-count math, and the fair housing rule on what you say.
August 25, 2026
How pasting a Zillow or Redfin listing URL builds a video, what it pulls, where it does not work, and what each format actually costs.
August 24, 2026
How long should a listing video be? 30-45 seconds for Reels and TikTok, about two minutes for your MLS and website. The data and pacing math behind it.
August 24, 2026
How to turn listing photos into video: choosing frames, what the camera motion really does, staging empty rooms, and the formats each platform needs.
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