October 16, 2026
How to Put a Staging Disclosure Inside a Video, Not Just Under It
AB 723 never says video. Where a virtual staging disclosure belongs inside a listing video, which placements survive a repost, and what the FTC asks for.
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Real Estate Video & Marketing Tips
Practical guides on turning listing photos into video, choosing the right format for every platform, and marketing a listing well.
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New posts as they go up, covering the specific questions agents run into making and marketing a listing video.
October 15, 2026
What Video File Will the MLS Actually Accept?
MLS video specs from the boards that publish them: MP4, a 300MB cap, landscape only, plus the branding and accuracy rules that cause the fines.
October 14, 2026
Why Professional Listing Photos Look Almost Fake, and Where the Line Is
Why professional listing photos look almost fake: the lens, flash and exposure blend behind them, and which edits AB 723 makes you disclose.
October 13, 2026
Tenant-Occupied Listings: Getting Usable Photos Without Breaking the Rules
Permission to enter is not permission to photograph. What the entry statutes, the one court ruling and your MLS photo floor actually require.
October 12, 2026
Shooting an Empty House: Why Ultra-Wide Makes Buyers Angry
Why ultra-wide lenses make an empty room lie about its size, what the MLS accuracy rule really covers, and why AB 723 does not reach your lens.
October 11, 2026
Pay Per Video, Subscription, or Unlimited: Which Listing Video Pricing Model Actually Costs You Less
Break even math for listing video pricing: per image, per video, credit subscription, unlimited. Volume thresholds, every price verified October 2026.